Target Redesigns Their Makeup and Beauty Sections

You tell yourself, I am going Target just to buy toilet paper and milk, but have you ever walked out of Target without dropping more money than you anticipated, I know I have! That toilet paper and milk run usually turns into buying some new clothes, accessories, makeup, skin or hair care, but you forgot the toilet paper and milk. 

Makeup and beauty is where Target really sucks me in. With so many different brands to choose from you can easily get lost in the brightly lit aisles and you can easily walk out of Target with your wallet definitely feeling lighter then when you walked in.

Well, Target is redesigning their makeup and beauty sections and it’s going to be a Sephora-like experience for drugstore and budget beauty brands. By the end of October, 75 stores in the U.S. will be getting a makeover with an open floor plan, bright lighting, low shelving, and other changes like a NYX Brow Bar and you will also be seeing more products from brands like E.L.F. Target also aims to start carrying more niche makeup brands as well as plenty of K-Beauty products. They are even planning on rolling out serve counters with trained associates to help you find your shade match or even skin care consultations as well as provide free samples. The redesigned makeup and beauty sections should be done by the end of 2018 and 400 Target stores will have all these new changes implemented.

Are you excited about these changes? I know I am and I look forward to seeing which my Target stores will be getting these updates and until next time, stay happy, healthy and beautiful!